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Viapresse optimizes its Web CRM by implementing Akio Chat Center.

Viapresse optimizes its Web customer relationship management by implementing Akio Chat Center.

After implementing Akio Mail Center in order to process all the incoming emails through its commercial Website, Viapresse develops its online customer relationship and provides its customers the opportunity to access interactive chat sessions.

A button has therefore been installed on the payment pages of the Website in order to help Internet users who are hesitant about completing their purchase .(Information about delivery times, release frequencies, 1st mailing etc.). This button, which can be activated by customer services when they wish, opens a chat session with an agent/adviser. The latter benefits from all the response help tools offered by Akio as well as a shared knowledge base.

Fully integrated with Akio Interaction Center platform, Viapresse benefits from consolidated multichannel statistics enabling them to monitor their activity and optimize their multichannel customer relationship.

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